The basic website comes up short at 10 pm. No way to book. Nothing to do but make a note to call you in the morning.
There is no way for busy mom to book and complete the task. She is forced to delay her impulse and desire to give you her business. Will she get distracted and forget to call in the morning? (answer - most likely yes)
Asking an already stressed mom to jot down your number and call you tomorrow instead of clicking off your website to check other options is risky business these days. After all, since all your competitors have websites too, can you trust her not to take a peek at the competition? (answer = NO)
The lack of an online alternative costs your company lost sales. 40% is a big pool of potential business to shut out. The solution to unlocking this market is to offer online "Book & Buy" services from Partywirks.com.
Click, Book, Party! Easy wins.
